January 20th, 2011 –
PYUA presents unique recycling concept.

Like no other, the PYUA brand is synonymous with innovative, eco-friendly freeride clothing. Environmental protection and a willingness to accept responsibility for nature and consumer needs have always been a distinguishing feature of the brand. PYUA will be presenting a recycling model in Kiel, which has no parallel anywhere in the world. For the first time, the concept developed by FWS and it partners Textil Recycling K. & A. Wenkhaus in Hamburg provides a way for manufacturers, dealers and customers to become fully involved in the textile recycling process. Mehr...